Digital marketing automation in Google Ads uses AI to streamline campaign management, optimise bids, and improve targeting. Automation ensures that your ads reach the right audience at the right time while maximising your budget's effectiveness. It simplifies complex tasks like audience segmentation, keyword bidding, and performance monitoring, allowing for more efficient and impactful campaigns. Saves an awful lot of time in the management of the ads which in turn saves the client money.
What is digital marketing automation in Google Ads?

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