Once you have your lead, we then need to segment our lead and nurture the user with answers to their problems. A logical approach using their persona and content mapping designed to guide the user to an end goal such as a quote, a demo, and ultimately a sale.
Experts in Lead Nurturing
We help you set up your systems so that you can improve your lead generation, engage your lead, let them know you are the expert and you have the solution to their problem.
Using powerful and affordable CRM software we are able to monitor the activity of your website visitors. We can also segment for brand or campaign nurturing for your website visitors via social, email and a whole variety of image, video and text adverts that appear on other websites. All targeting your specific audience(s) with messages and collateral that enhance your message of being the ones to solve their problem with your product or service. This can be automated using segmentation, buyer personas and content mapping.
Automate the process
Report and Notify
The Link between Marketing and Sales
Your marketing team creates the buyer personas, messages, the information and content. We wrap and pack these messages and information into campaigns that bring in interested people to your website. We help you set up the systems that capture leads, analyses traffic and decides to retarget based on their intent. We optimise websites and marketing campaigns to maximise on the lead generation. We configure the CRM to nurture your leads and can help create task queues for your sales guys which are based on what the leads are doing on your website. Give us the message and we will give leads.